Okay, I’m freaking out. Like nauseated, not sleeping, freaking out. Maybe this was a crazy idea.
My personal motto for years has been ‘Lift up every person and project that comes your way.’ It’s concise and meaningful. When I started to brainstorm the business I would soon have, lever came to me because it is basically just an extension of my personal motto. Lever exists to lift brands to the next level.
Confession time. Since writing my other posts last week, I have barely touched my own marketing. I always get so frustrated at marketing people and firms who can’t effectively market themselves and here I am in my chair eating a bowl of my own words.
In about a two week period, I suddenly had a lot going on. A website here, updates to an old project there, and some musings from a big company who knew me thinking “maybe we can use Kelsey for this.” Also in that time, I got the call that would dramatically change my life. My Big First Client, BFC until I can reveal them, called because they had been watching me online. They needed a website and was I interested? To which I said I couldn’t take on a project of that size, or within&nb…